Employee Certification Journey Campaign (SharePoint Intranet Article)
This internal article was the best performing comms piece from an HR communications campaign to drive awareness, educate employees on a new internal process and platform, and increase utilization of a critical employee value proposition (EVP) / employee benefit to provide free access to our gold-standard certifications and associated prep courses.
Result: Within the first 24 hours, the intranet article reached an all-time historic high on our intranet site with 2200 views, indicating strong employee interest, repeat visits, and increased awareness.
Result: Within the first 24 hours, the intranet article reached an all-time historic high on our intranet site with 2200 views, indicating strong employee interest, repeat visits, and increased awareness.